You have lots of (let's say blog) ideas for your business and profession. You've considered your audience, your niche subject matter, how you'll publish, and the value your sincere and transparent writing will provide the world. You have even considered the benefits and drawbacks of starting a blog. And you're ready. Super ready. But. You just can't. Start. Writing. Here are some ideas that have helped me get over writer's block that I gave to my friend and colleague over Vietnamese soup today:
If you can't get past #2, consider hiring a ghost writer. You can tell him or her your ideas and have the first draft written for you. Sometimes having the idea down on paper is all you need to dig in and edit to make it yours. If you get to #6 and hate your writing, consider hiring an editor to help apply polish and clarity. If you do seek writing and editing help, here's how to find the right writer for you.
Writing Down the Bones: Freeing the Writer Within
-- an old-school (read: before blogging) writing book that shows you how to dismiss the rules and create really good writing Letting Go of the Words: Writing Web Content that Works (Interactive Technologies)
Shelly Bowen, MFA, is a content writer, content strategist, and founder of Pybop.
For decades, Shelly has written for businesses on complex topics from disease prevention and medical devices to alternative energy and leveraging data. Today, she's hyper-focused on supporting B-B technology businesses. In her spare time, she hikes, kayaks, draws, and works on her T-Bird.
A wide variety of brands rely on Shelly as an essential freelance writer and content strategy resource.
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